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Practical tips and guides on web design, SEO, Google Ads and digital marketing to help your business grow online.
41 articles





















41 articles

10 Most Common Phishing Emails to Watch Out For
Phishing emails are everywhere these days, and they’re one of the easiest ways cybercriminals trick people into giving up sensitive information like passwords, ...

Do I Need a Cookie Policy on my Website?
As individuals become more conscious of how their data is handled online, website owners find themselves grappling with various legal and ethical considerations...

What is a CRM?
At its core, Customer Relationship Management, also abbrieviated to CRM, is a strategic approach that enables businesses to manage and analyse their interaction...

Using Break Glass Accounts with Microsoft 365 Tenants
As organizations increasingly rely on Microsoft 365 for their daily operations, ensuring the security of their tenant becomes paramount. One essential element o...

WordPress Website Stuck in Maintenance Mode
If you've ever logged into your WordPress website and found yourself staring at a frustrating "Maintenance Mode" screen, you're not alone. Maintenance mode is a...

What is PuTTY? A Comprehensive Guide
If you've ever needed to remotely access another computer, particularly one running a different operating system, you've probably come across PuTTY. PuTTY is a ...

Why are Negative Keywords Important for Ads?
Every Click Counts In the world of online advertising, where every click and impression can make or break a campaign, the importance of keywords cannot be overs...

Unraveling Meta's Threads: The Next Evolution of Social Interaction
In the fast-paced world of technology and social media, change is the only constant. While we are still in awe of the innovations brought by virtual reality and...

Are Bing Ads (Microsoft Ads) Worth it?
When it comes to online advertising, Google Ads often steal the spotlight. However, overlooking Bing Ads could mean missing out on a valuable advertising opport...

What is ISO 9001?
ISO 9001 is a globally recognised standard for quality management systems (QMS). It provides organisations with a framework to consistently deliver high-quality...

Salesforce Fleet Management Options
Effective fleet management is essential for organisations across various industries. Whether you're a delivery service, a transportation company, or managing a ...

BNI Social Media Post Templates
Please find a list of all BNI social media posting templates for as many categories as we could source. Roofers Dentist Bankers IT Services Florists Painters &a...

What is ROAS in Marketing?
In the ever-evolving world of marketing, businesses are constantly seeking ways to optimize their advertising strategies and drive maximum returns on their inve...

How to Use HubSpot to Increase Sales
In today's competitive business landscape, effectively managing your sales process and maximizing revenue generation is crucial for sustainable growth. HubSpot,...

Should My Business Be on TikTok?
In the fast-paced world of social media, platforms come and go, but one that has captured the attention of millions around the globe is TikTok. Originally launc...

Is Google Ads Worth It For My Business?
In today's digital landscape, online advertising is a crucial component of any successful marketing strategy. With numerous platforms available, Google Ads stan...

What is a Trigger in Salesforce?
In the world of Salesforce, triggers play a vital role in automating and customizing business processes. A trigger is a piece of Apex code that executes before ...

How Dashboards Help Business Performance
Dashboards are an essential tool for businesses of all sizes. They provide an overview of the company's performance in real-time, allowing decision-makers to ma...

Top 5 Live Chat Solutions for Businesses
In today's digital world, customer experience is everything, and live chat is a key component of that experience. Customers want quick and convenient support, a...

What is a meta description?
If you're looking to improve the Search Engine Optimisation of your website, you may have come across the term meta description. A meta description is a Hyper T...

How Much Does SSL Certificates (HTTPS) Cost?
SSL (Secure Socket Layer) certificates have become a necessity for any website that collects user data or offers any kind of e-commerce transaction. It is an im...

List of HTTP Status Codes
HTTP status codes are an essential part of the web. They indicate the status of a requested resource and the response of a server to a client's request. In this...

Why is BNI Great for Business?
BNI (Business Network International) is a professional networking organization that is designed to help businesses and professionals connect and build relations...

7 Marketing Strategies for Plumbers
Marketing strategies for plumbers can vary depending on the target audience and specific goals of the business, but some general strategies that may be effectiv...

Why should I hire a digital marketing agency?
A digital marketing agency will help your business to build solid marketing strategies in order to achieve your goals. Hiring an agency will take the pressure a...

Why APIs are important for businesses
Firstly, what is an Application Programming Interface (API)? An Application Programming Interface (API) is, simply put, a messenger, that allows two application...
What is call tracking software?
Call tracking software is an ideal solution for any company wishing to track the success of marketing campaigns that drive phone calls to their business. The pr...

What is a Domain Email?
A domain email address is an email address that contains the suffix of a website URL. For example, if your website is example.com, a domain email would be info@...

WP File Manager Plugin Hacked
WP File Manager Plugin, a free WordPress plugin available on the WordPress plugin directory, became the latest victim in a series of ongoing hacking attacks. Th...

5 ways to find out if a website uses WordPress
The number one content management system, WordPress powers over 25% of the internet. Being such a popular platform has led to an opening of various careers path...

GoDaddy Hack 2020
One of the biggest names in domain names and hosting, GoDaddy, identified a data breach on 23rd April, 2020. The breach took place earlier, back in October 2019...

100 Point Website Checklist
Our 100 point website checklist covers a broad spectrum of different areas from SEO through to Security. Ensuring your website meets this checklist will ensure ...

Managing Social Media on a Budget
During the current coronavirus pandemic, local businesses are finding it harder to justify paying for social media management services. These cut backs often le...

30 Services to Upsell as a Web Designer
Web Designers often need to upsell some further services to make a project worthwhile due to the fierce amount of competition we face as everyone and their dog ...

How to Improve Your Dental Office's Google My Business Listing
As a dental clinic, you know how important it is to appear well in search results. Acquiring Google My Business listings for your dental clinic locations is ess...

Transform Bookkeeping to Digital Bookkeeping
The paper accounting system is very old and tradition although, if you still make use of paper to monitor your business payments and revenues, then you might ne...

Pros & Cons of the Most Popular Web Development Platforms
Conveying your message has become easier. The social media platforms like Twitter, Instagram, Facebook, and LinkedIn helps you in putting out your message or th...

Is Your Website GDPR Compliant?
With the new GDPR regulations brought in May 2018, a lot of misconceptions have been thrown around and we are here to ensure that businesses don't get lost and ...

What is Google Analytics?
Google Analytics was launched in November 2005 according to Brian Clifton's blog post making the software over 14 years old. As it states in the name, Google An...

How to Login to a WordPress Website
Just starting out with WordPress? Well you've come to the right place. We've created a video and a simple guide to show you how to login to your WordPress websi...

3 Reasons Your Website Needs HTTPS
HTTPS has become the new talk of the town but what does it actually mean? HTTPS stands for Hypertext Transfer Protocol Secure which translates to a website bein...